Marketing can be defined as “communicating the value of a product or service to the market.” Without knowing how a product or service works, it is difficult to communicate that value. This month, I’ve focused my marketing efforts on communicating the value of our drug test collection services. A few weeks ago, I visited two collection sites and since then, I have completed our online collection training modules which have helped me to gain an even deeper understanding of our collection process.
We provide a variety of specimen collection, program administration, and best practice training modules designed to help our clients develop and maintain drug testing programs that run as effectively and as smoothly as possible. Our specimen collection training modules are free and easy to use and they provide helpful guidance on how to collect urine, oral fluid and hair drug testing samples. These convenient, online training modules consist of instructions, demonstrations and assessments and they take about 30 minutes to complete. Registration is required; however, there is no cost for these courses.
Being new to drug testing, this training helped me to better understand the drug testing collection process. If you’re implementing a new drug testing program, training a new employee or collector, or hoping to learn additional best practices, our online training is available to help you too.
Select one of our training modules to get started.
As a new employee at Quest Diagnostics, there’s hardly a day that goes by that I don’t learn something new about the world of drug testing. Like some of you, I have a lot to learn about the industry. During my first year of employment, I’m going to write this weekly column highlighting drug testing procedures, products and processes as I discover them. To learn more about my journey, you can read my introductory post.